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What Happens When Scorpion Acquires Your Marketing Agency

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Marketing Tip
Casey Shull

If Scorpion acquires your marketing agency, you might wonder what that means for your business. Our top priority is helping clients like you grow. Your business’ success remains at the heart of everything we do, and our goal is to ensure that your business keeps thriving.

With Scorpion, you get access to a collection of advanced marketing technologies that push your business toward maximum revenue. While we enhance your capabilities, you’ll continue receiving the exceptional service you’re used to—if not better. We understand you may have concerns, and there’s misinformation out there about Scorpion. However, once you have the facts, you'll see that Scorpion provides unmatched opportunities for your business to grow.

What it’s like working with Scorpion

When you work with Scorpion, you partner with a team that has more than 20 years of experience in digital marketing supporting legal and home services businesses. We understand the marketing strategies that drive results in your industry, and we take the time to learn your market.

Here’s what to expect when you become a Scorpion client:

  1. Initial Consultation: Before any work begins, we get to know you and your business. We dive into your revenue and growth goals. We focus on understanding where you are now, where you want to go, and how quickly you want to get there, all while keeping your budget in mind.
  2. Custom Marketing Strategy: We create a full digital marketing strategy designed to help you achieve your goals. This can include a website, search engine optimization (SEO), pay-per-click (PPC), local service ads (LSAs), reputation management, social media, conversion tools, and lead management.
  3. Campaign Development: Next, we begin building your digital marketing campaign, starting with a strong foundation–your website.
  4. Ongoing Optimization: Once the campaign is live (typically within 15-30 business days for a standard site), our AI-powered platform continuously optimizes your marketing efforts. It tracks leads, monitors conversion rates, and uses real-time data to refine strategies. Your dedicated team of experts, including your Account Manager, ensures your goals are met, and makes adjustments as needed.
  5. Regular Performance Reviews: Your Account Manager will meet with you regularly (usually monthly) to review results, discuss updates to your goals, and recommend adjustments to keep your campaign on track for success.

We are excited to help your business grow

When you commit to Scorpion’s integrated marketing system, you set your business up for sustained growth, driven by data-backed strategies and AI-powered technology. Clients focused on growth quickly recognize the value in our comprehensive approach that constantly adapts and optimizes to meet your goals. We’re here to guide you every step of the way, ensuring your business not only keeps growing but thrives.

FAQs

With all that said, there are some misconceptions about working with Scorpion. Let's talk about some of the big ones.

Is Scorpion a proprietary CMS?

Many years ago, Scorpion realized that traditional website providers were not able to do the things clients needed. So, Scorpion invested in building its own comprehensive and integrated digital marketing platform to give clients access to things a traditional CMS can’t do, like true attribution, AI-driven optimizations, advanced conversion tools like AI Chat and Lead Scoring, and integrations with ServiceTitan, Clio, Filevine, Lead Docket. So, while your site is built on the Scorpion CMS, it is just a part of the overall solution that Scorpion offers to drive leads and revenue for your business

Do I have access to tools like Google Analytics?

Yes, you will continue to own and have access to your Google Analytics. Scorpion uses Google Analytics (GA4) and Scorpion Analytics data to analyze and interpret your website and campaign data, feeding it back into the Scorpion system constantly and in real-time to optimize your campaign.

What if I want to leave Scorpion?

Occasionally, we encounter situations where a customer is unhappy with Scorpion’s services. We work diligently with you to understand and address your concerns. If you still wish to leave, we work together to find a mutually agreeable solution. We ensure that Scorpion is removed as an owner from key accounts, leaving you as the owner of those accounts (i.e., Google Analytics/GA4, Google Local Services Ads, Social Media accounts, and more) so your web developer can build/re-build your website on the platform of your choice.

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